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How to Create Effective Multichannel Campaigns

In today’s digital era, businesses must connect with customers across multiple platforms to stay competitive. Multichannel campaigns integrate various communication channels such as SMS, WhatsApp, email, and social media to deliver consistent, personalized messages that drive engagement.  These campaigns are critical because customers interact with brands across different touchpoints, with studies showing that campaigns using… Continue reading How to Create Effective Multichannel Campaigns